Delight for consumers as CCBA launches affordable juice range

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Maputo. Consumers can now enjoy a great-tasting affordable juice range after Coca-Cola Beverages Africa (CCBA) in Mozambique launched Cappy Delight Mango and Tropical in 350ml and 1 litre PET packs.

Cappy Delight is a 10% juice drink that will be produced locally by CCBA in Mozambique.

“By expanding our portfolio with Cappy Delight, we are offering juice options that are superior in taste, at the right price to meet consumers’ needs,” said CCBA Southern Region Public Affairs, Communications and Sustainability Director, Neyde Pires.

“Mozambique is a market with excellent opportunities for growth in the juice category. In this context we are confident that Cappy’s market share will increase, especially with our expansion to locally produced Cappy Delight in a range of quality flavours.

“People everywhere want new beverages and experiences throughout their day and, as the largest franchised bottler of The Coca-Cola Company in Africa, CCBA is innovating to give people more of what they want while actively encouraging informed choices and balanced lifestyles,” said Pires.

“We realise that not everyone drinks sparkling soft drinks, so we’re making many other drinks — like juices and purified water — available to more people in more places,” Pires said.

 

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