Nairobi – Kenyan consumers can look forward to buying the refreshing and delicious juice drink Minute Maid in a convenient Tetra Pak® after the new packaging was launched by Coca-Cola Beverages Africa (CCBA) in Kenya.
“Made with only the highest-quality ingredients, our juices are the perfect addition to inspire you to see and engage with the colourful world around you and be filled with life. and a refreshing pick-me-up any time of day,” said CCBA in Kenya managing director, Xavi Selga.
“Our new Tetra Pak® packaging provides a lightweight and easy-to-carry option for those on the go, making it the perfect, and most convenient choice for busy individuals, families and for consumers looking for a healthy alternative in juices.”
Available in apple, mango and tropical flavours, Minute Maid Tetra Pak® is now available at Naivas supermarkets.
“People everywhere want new beverages and experiences throughout their day and, as the largest franchised bottler of The Coca-Cola Company in Africa, CCBA is innovating to give people more of what they want while actively encouraging informed choices and balanced lifestyles.
“In some cases, that means adding vitamins and minerals or rethinking our recipes to reduce sugar while keeping the great tastes people love. In others, it means finding more sophisticated, exciting flavours. We’re also focused on different beverages like tea, coffee, value-added dairy, juices, traditional drinks and sparkling water — to name just a few.
“It’s also why we do business the right way by following our values and partnering for solutions that benefit us all, creating inclusive growth opportunities for communities, women and youth,” said Selga.